Read the Walter Benjamin's essay 'The Work of Art in the Age of
Mechanical Reproduction'. Write a 300 word analysis of one work of
Graphic Design.
The Marxist Theory describes the process of mechanical reproduction which results in the detachment of the original. With rapid improvements in technology, original designs are duplicated and viewed in different medias meaning that they're received differently which is what Walter Benjamin describes as 'Even the most perfect reproduction of a work of art is lacking in one element: its presence in time and space, its unique existence at the place where it happens to be' (Walter Benjamin, 1936)
I've chosen to look at
The Marxist Theory describes the process of mechanical reproduction which results in the detachment of the original. With rapid improvements in technology, original designs are duplicated and viewed in different medias meaning that they're received differently which is what Walter Benjamin describes as 'Even the most perfect reproduction of a work of art is lacking in one element: its presence in time and space, its unique existence at the place where it happens to be' (Walter Benjamin, 1936)
I've chosen to look at
