TECHNOLOGY - REPRODUCTION
- there's an argument that the copy challenges the status of the original &/OR there's a theory that it validates the original
- looking at the idea of the original and the copy
- Walter Benjamin, 'the work of art in the age of mechanical reproduction'
- looking at how technology effects traditional art. more of a discussion of humanity and social philosophy
- although copies of art have always occurred, technology allows faster and more accurate copies of art
- access to information got spread
- taking art out of tradition
aura, associated with painting: tradition, original, creativity, genius, value, mystery, authority
analysis of part XII:
- mechanical reproduction has a large influence on how a painting should be viewed. you lose that direct visual contact
- by taking away the specificity of an audience, you're effecting the social reaction. it becomes less exclusive and this could have an effect on the way someone views the art
- it changes how you interprate it. are you there to enjoy it or criticise it
- the way other people see it is going to effect the way you see it. they end up controlling eachother
- people are trying to cater to the masses but in actual fact they are taking away that exclusiveness of a painting and that personal perception of it therefore decreasing the value of the painting itself
- rather then looking at the social effect producing art for the masses has, it becomes more interesting when a painting becomes exclusive as it then changes it's social reaction
- although paintings began to be publicly exhibited, they weren't produced for the masses to organise themselves but some of the public to simply visit the gallery or salon they were put into
- with art being produced in the masses, it allows people to respond in the same manor to that they would of a film. it's less personal and less direct
- there's an argument that the copy challenges the status of the original &/OR there's a theory that it validates the original
- looking at the idea of the original and the copy
- Walter Benjamin, 'the work of art in the age of mechanical reproduction'
- looking at how technology effects traditional art. more of a discussion of humanity and social philosophy
- although copies of art have always occurred, technology allows faster and more accurate copies of art
- access to information got spread
- taking art out of tradition
aura, associated with painting: tradition, original, creativity, genius, value, mystery, authority
analysis of part XII:
- mechanical reproduction has a large influence on how a painting should be viewed. you lose that direct visual contact
- by taking away the specificity of an audience, you're effecting the social reaction. it becomes less exclusive and this could have an effect on the way someone views the art
- it changes how you interprate it. are you there to enjoy it or criticise it
- the way other people see it is going to effect the way you see it. they end up controlling eachother
- people are trying to cater to the masses but in actual fact they are taking away that exclusiveness of a painting and that personal perception of it therefore decreasing the value of the painting itself
- rather then looking at the social effect producing art for the masses has, it becomes more interesting when a painting becomes exclusive as it then changes it's social reaction
- although paintings began to be publicly exhibited, they weren't produced for the masses to organise themselves but some of the public to simply visit the gallery or salon they were put into
- with art being produced in the masses, it allows people to respond in the same manor to that they would of a film. it's less personal and less direct
